ABOUT ME
I am a dedicated professional with 2+ years of experience as a Data Analyst and 3 years as a Digital Marketing Specialist. My expertise includes Power BI, Excel, SQL, Tableau, and Python for data analysis, along with WordPress, SEO, Content Writing, HTML5, and CSS3 for digital marketing. I am also proficient in Google Analytics, with strong advertising skills in Google Ads and Meta Ads. My diverse skill set enables me to seamlessly bridge the gap between marketing strategies and technological solutions, driving impactful results.
Bachelor’s degree in Computer Science and have a strong passion for continually acquiring new skills and technologies to contribute to the organization’s growth as well as my own professional development. I am committed to staying ahead of industry trends and adapting to evolving technological landscapes.
EXPERIENCE
Oct'22 - Present
Data Analyst
AZSM Enterprises, Bangalore, Karnataka
I am an experienced data analyst with 2 years at AZSM Enterprises Ltd., proficient in Power BI, Excel, SQL, Tableau, and Python. My skill set allows me to derive meaningful insights from complex data, streamline reporting, and support strategic decision-making through effective data visualization and analysis.
- Developed and implemented digital marketing strategies to enhance brand visibility and drive customer engagement.
- Executed successful online campaigns to reach the target audience and boost customer acquisition.
- Conducted in-depth market research to identify trends and optimize marketing efforts.
- Utilized analytical tools such as Excel, Power BI, Google Analytics, and Google Ads to measure campaign performance and drive actionable insights.
June'19 - Sep'22
Digital Marketing Specialist
Concileo IT, Bangalore, Karnataka
As a Digital Marketer Specialist at Concilio IT, I have played a key role in developing and implementing digital marketing strategies to enhance brand visibility and drive customer engagement. Leveraging my skills in HTML5, CSS3, JavaScript, WordPress, Excel, Power BI, Google Analytics, Google AdWords, and Meta Ads, I have executed successful online campaigns and conducted in-depth market research to optimize marketing efforts.
- Developed and implemented digital marketing strategies to enhance brand visibility and drive customer engagement.
- Executed successful online campaigns to reach the target audience and boost customer acquisition.
- Conducted in-depth market research to identify trends and optimize marketing efforts.
- Utilized analytical tools such as Excel, Power BI, Google Analytics, and Google Ads to measure campaign performance and drive actionable insights.
Aug' 17 - April' 19
Digital Marketer & Freelancer
Old & New Tagala Enterprises Ranchi, JH
Marketing and Sales Associate – Big Bazaar
6 months
- Assisted in driving marketing and sales initiatives, contributing to achieving department goals and enhancing customer engagement.
Digital Marketer and Freelancer – Old and New Tagala Enterprises
1 year
- Spearheaded promotional campaigns for the furniture exchange program, focusing on customer education and program participation.
- Proactively communicated the benefits of exchanging old furniture for new products, leading to increased sales and customer satisfaction.
Key Contributions:
- Customer Engagement: Actively interacted with customers, effectively presenting the details and advantages of the furniture exchange program to enhance participation.
- Promotional Strategies: Designed and implemented targeted strategies, including in-store demonstrations and personalized consultations, to boost program visibility and awareness.
- Sales Optimization: Played a pivotal role in driving program success by encouraging customers to participate, resulting in notable sales growth.
- Customer Education: Delivered clear and compelling information about the value of the exchange program, ensuring customers were informed and motivated.
- Collaboration: Partnered with the sales team to align marketing efforts with overall sales objectives, enabling a cohesive and impactful campaign execution.
EDUCATION
2013 - 2017
Bachelor Degree in Computer Science
BIT MESRA, Ranchi, JH
I hold a Bachelor’s degree in Computer Science and have a strong passion for continually acquiring new skills and technologies to contribute to the organization’s growth as well as my own professional development.
2011 - 2013
10th, 12th
Guru Nanak Hr, sec, Schhol, Ranchi, JH
I completed my 10th and 12th-grade education at Guru Nanak Higher Secondary School in Ranchi, JH.